Action Film Genre target audience

Action Genre Target Audience

Gender

Most action films are going to attract male attention, this is mainly because of the sterotypes of violence, big muscles and fighting. in transformers 3, there were 72% of males whilst the rest were female viewers. also, some females might be offended by some scenes in action movies, such as loud explosions, which cause shock to anxious people.

Class and Race

Generally, action films are viewed by middle class citizens and lower class, this is because they are generally cheaper but at the same time they appeal to a wide range of audience. it would also appeal to this type of class because generally the villian is foreign and affectionate, whilst the hero is a sterotypical emotionless musclehead.

Age

The usual age range for action films is 15 and above, generally stopping late 20's. this is because there is a lot of movement, adrenaline and chase scenes which gets the audience to feel like they are interacting with the film, and increases the intensity. many young people enjoy action films because it suits their idealistic views of fighting, shotting and explosions, because of the wider imagination.

Mise-en-scene.

In action films, the actors are generally male heroes and villains, and there is a damsel is distress, generally they are upper class or middle class people. the settings are mostly set in a foreign country, and the villain wears smart yet fancy clothing, the hero usually wears a tank top with revealing clothing, to show off muscle, and the damsel is either wearing torn clothing or a posh dress. the villain is also a foreigner, and in the middle east. The props include many guns, bullet proof glass on Humvees and large vehicles, a mansion and a rich businessman.